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Why you should use TikTok when marketing your game

Why you should use TikTok when marketing your game

Did you know that 1 in 5 TikTok users have downloaded or purchased a game because of the platform? TikTok is a huge asset in the modern marketing tool box – here's a few reasons why! Read more...

Why Gamers Have Become Your Most Powerful Audience

Why Gamers Have Become Your Most Powerful Audience

If there's one thing that has become evident during the pandemic, it's that gamers are everywhere. Now, companies are discovering the power of that ever-growing audience. Read more...

Are subscription services the future of games?

Are subscription services the future of games?

We're only halfway through the year and we’ve already seen huge acquisitions in the form of Sony’s purchase of Bungie and Microsoft's purchase of Activision. With Sony’s rival to Game Pass coming into full strength right around the corner, what does this all mean for small studios? Read more...

TikTok marketing beginners guide – how to get started

TikTok marketing beginners guide – how to get started

TikTok is the fastest growing social media application in the world right now. With an estimated one billion active users and growing, what does TikTok mean for the future of digital marketing? Read more...
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